“Urban Property” Reinforces Success “ATTITUDE BU” Prepares for the New Semester Amidst COVID-19

Revealing Strategies to Captivate the New Generation Through Creative Condominium Concepts in Prime Locations

 

Bangkok, July 21, 2020 – “The Urban Property” (Urban Property) is a leader in developing residential projects for the new generation, revealing strategies to build the brand “ATTITUDE” (ATTITUDE) to create a phenomenon of a new concept condominium, Creative Space Condominium, a creatively designed living space. It welcomes the new semester, reinforcing its success in capturing the urban market of the new generation. The project “ATTITUDE BU” (ATTITUDE BU), located opposite Bangkok University Rangsit, is confident it will sell out by the end of 2020, responding to real demand and emphasizing the potential of the university location.

Mr. Somphop Wanichsenee, Managing Director of Urban Property Co., Ltd. revealed that the project “ATTITUDE BU” is a new residential model within the Urban Property group, under the concept of “Creative Space Condominium” and has received an excellent response from both investors and new generation students since its launch, achieving a rapid sales closure of 95% with over 400 units already transferred and occupied for the new semester. This demonstrates that developing projects to meet the needs of the new generation is a successful formula that Urban Property has consistently pursued.

 

“The project ATTITUDE BU (ATTITUDE BU) is located in the Rangsit area, adjacent to Phaholyothin Road, directly opposite Bangkok University, Rangsit campus. It is in an area experiencing significant growth in real estate development, in the form of modern condominiums and apartments, to meet the housing needs of the primary consumer group, which is mostly students. Despite the COVID-19 situation in 2020, the demand for purchases remains relatively high due to the potential of the location, coupled with the new academic semester, leading parents and investors to see opportunities for future growth. Currently, over 95% has been sold, resulting in a shortage of units to meet the rental market demand. At the same time, many investors are shifting their rental investments from the city, which yields lower returns, to properties near universities, as they have a steady stream of tenants and importantly yield returns of 6-8% per year,” Mr. Somphop stated.

 

ATTITUDE BU has received overwhelming positive feedback due to its unique development concept that resonates with the target audience of new generation students and young professionals in the area. It emphasizes design and functionality while providing dedicated spaces that inspire creativity. Additionally, every detail of the design reflects the lifestyle of creative and energetic young adults, integrating Work & Play to achieve a perfect balance of both EQ and IQ under four main concepts: Creativity to enhance creative thinking through vibrant colors and unique designs to inspire life; Space & Time to arrange every area for enjoyment in various activities and ideas, maximizing every moment; Explore to boldly seek out and discover new worlds and interesting surroundings to find one's true self; and Individual to embrace differences and choose paths and lifestyles that reflect one's identity.

The ATTITUDE BU project consists of three buildings, each eight stories high, on a 3-rai 2-ngan plot, comprising 544 units in various formats, ranging from 23.5 to 34.5 square meters, with a total living area of 15,471 square meters. The common area spans approximately 3,200 square meters, accounting for over 21% of the total saleable area, fully equipped with amenities such as a café zone, co-working space, photo studio, music room, sky lounge, fitness center, presentation room, laundry room, and an Olympic-sized swimming pool. The rooftops of all three buildings are interconnected, providing exercise areas including a futsal field, boxing, yoga, etc., surrounded by a brightly colored running track and green gardens, with prices starting at 1.89 million baht.

 

Given the positive response to the distinctiveness and concepts that meet the needs of ATTITUDE BU #creativespacecondominium, Urban Property has launched new projects to build a portfolio for the brand, continuing into the New CBD area of Bangna-Lasalle with “ATTITUDE Lasalle” (ATTITUDE Lasalle) #smartboutiquecondominium and preparing to introduce “ATTITUDE Phahol-Sena” (ATTITUDE Phahol-Sena). Both projects will feature an eight-story condominium design with unique characteristics, fully equipped with amenities and designs that create new ATTITUDE for urban living, stylishly and freely located near the BTS Green Line at Bearing and Sena Nikhom stations. Registration is open now.

 

“ATTITUDE BU”  ATTITUDE BU opposite Bangkok University Rangsit 

For more information, visit the website www.attitudecondo.com or call 085-614-1944  

 

“ATTITUDE Lasalle” Schedule a visit to the sales gallery today.

http://www.attitudecondo.com/lasalle/

“ATTITUDE Phahol-Sena” Registration is open now.

http://attitudecondo.com/phahol-sena/